Workshop

Thank-you for showing your interest for our Workshop @ The Poona Club
We’re so excited you’ve made the decision to acquire the right skills, learn how to formulate, plan, and execute effective digital marketing strategies through our extensive hands-on training.

Online Business Worskshop @ The Poona Club

Designed for busy people like you, but who do have a couple of hours to spare, to help you master the essential strategies in digital marketing and to set up your business online sooner than expected.

  • Gain exposure to the digital marketing landscape using real platform.
  •  Gain relevant and valuable skills through a practical hands-on learning experience.
  •  Get to grips with the technical side of building and managing your online business, without getting overwhelmed.
  • Tap into the knowledge and experiences of a community of online business owners and experts.
  •  Make a game-changing impact and rise above competition.
  •  You will get step by step online techniques and strategies sure to boost your business’s success to a whole new level.

What Are The Topics Covered?

Search Engine Optimization

Learn about dominating Google for your keywords.

social media marketing

Social Media Marketing

Learn how to build a brand, generate leads & create loyalty on social platforms.

Paid advertising

Paid Advertising

Are you clear on the right audience parameters? It is the key to getting your brand in front of the right people and achieving an ROI on your ad budget.

tools and demonstrations

Tools & Demonstrations

Know which tools are right for your business and what to look out for to gain a competitive edge.

email marketing

Email Marketing

Learn latest hacks to increase traffic and effectively build your user database with our epic content technique.

Reporting, Analytics & Organization

Reporting, Analytics & Organization

Know your numbers! Learn how to monitor and collect data to get insight on customer behaviour; and how to make business decisions from the key metrics available.

Workshop Features

… here is an outline on how we conduct our WORKSHOPS

  •  Instructor-led Sessions
  •  100% Hands-on Workshop
  •   Support through our Control Room with a Team of Experts
  •   Personal Feedback & Consultation
  • Case Study Exercises
  • Lifetime Access to all Content
  • Latest Digital Marketing Tools
  • Access to Exclusive Resources
  • Access to Keyword Research, Backlinks, & Automated Reports

If you are determined to put in some hard work consistently,THIS is for YOU!It is not for people who want a get-rich-quick scheme.

You Have the Power to Change Your Situation.

Clients Speak

The Secret is Simple: 20% of Your Action Creates 80% of Your Results

Here Is The Event Flow Of The Day

ONLINE BUSINESS BOOTCAMP

3 PM – 5 PM

Introductions with all Participants

Keynote Traffic & Conversions

Tools & Demonstrations

BREAK

Pay Per Click Marketing

Reporting, Analytics & Organization

Q&A and Testimonials

ONLINE BUSINESS BOOTCAMP

5 PM – 7 PM

Search Engine Optimization

Social Media Marketing

Practical Implementation

BREAK

Email Marketing

Q&A and Consultation

Get Set GO!

Search Engine Optimization

  Introduction to SEO
 Indexing & Crawling
  Model of Search Engines (Organic Search |Paid Search Results)
  Keyword Analysis
 On-Page Optimization
  Off-Page Optimization
 Local SEO

Social Media Marketing
  Social Media Strategy & Planning
 Define Your Target Audience
 Market Leaders and Competitors
Increase Organic Reach
 Social Media Best Practices (Page, Profile, Posts)
 Evaluating & Monitoring Success
  Social Media Management Tools
Paid Advertising
 Introduction to Paid Campaigns
 Ads & Landing Pages (Converting Designs)
 Ad Formats
 Bidding, Ad Budget & Timeline
 Advertising Campaigns
 Search Ads & Keyword Targeting
Reaching Target Audiences
 Conversion Tracking & Measuring Goals
 Pixel and Re-marketing
Tools & Demonstrations

  Which Tools Are Right For Your Business
  How Successful Businesses Use Marketing Tools
  How to Grow Your Business Faster
  Different Kind of Tools
 Dive Into The Tools Interface
  Tracking Information
 Free vs Paid Tools
 Must Have Tools & Plugins

Email Marketing

  Setting-up an Email Marketing Machine
 List Building & List Management
  Anatomy of an Email
  Killer Subject Lines to Ensure High Open Rates
 Email Marketing Techniques
  Autoresponders & Newsletters
 Lead Magnets
 Optimizing Landing Pages
 Measure Email Effectiveness

Reporting, Analytics & Organization

  Introduction & Importance of Web Analytics
 How Google Analytics Works
  Google Analytics Reports & Customization
  What Should You Track
 Identify Your Goals
  Identify Actionable Insights
 Setting up Your Dashboard

FACT: 61% of marketers say growing organic presence is a high inbound marketing priority.

WHO IS TALKING ABOUT US?

RESERVE YOUR SEAT

Pay the fees to reserve your seat at The Poona Club Workshop

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