Category : Bootcamp

Bootcamp

Online Business Bootcamp June 23-24, 2018

OVERVIEW
Master the basics.

SEARCH ENGINE OPTIMIZATION
Learn about dominating Google for your keywords.

SOCIAL MEDIA MARKETING
Learn how to build brand, generate leads & create loyalty on social platforms.

PAY PER CLICK/PAID ADVERTISING
Are you clear on the right audience parameters? It is the key to getting your brand in front of the right people and achieving an ROI on your ad budget.

EMAIL MARKETING
Learn simple hacks to increase traffic and effectively build your user database with our epic content technique.

CONVERSIONS & ANALYTICS
Know your numbers! Learn how to monitor and collect data to get insights on customer behavior; and how to make business decisions from the key metrics available.

SPECIAL COURSE MODULES
Competitor Research
How to identify your top 5 competitors to compare your website against?

E-commerce Listing & Marketplace Selling
Learn about the most exciting industry, eCommerce. Explore the different options available and set up your own store.

Automation & Outsourcing
Learn how to build your virtual team. 80% of the tasks in your business can be repeatable. What can be repeatable should be on auto-pilot or outsourced, so it gives you time to grow.

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Bootcamp Featured

Learn how to pick your perfect Keywords

roll in money

There are eight basic notes in music. These notes are the basis of all music. Whether you are creating a country ballad or a dance floor scorcher, you will need to draw on these 8 notes. They are the foundation of all music.

Think of keywords as the notes in your business’s music. They are at the core of everything you do. If you do not know your keywords you do not know your business. Keywords are fundamental. They are the roots of your online business and will influence everything that comes after:

  1. They can forecast how much revenue your business is going to earn
  2. They can help validate your business
  3. You can make educated decisions if you know your keywords

Your website content, SEO and even your social media will be built around your selected keywords.

tail goog rank keywords niche

You may be very good with your product knowledge but unless you have some idea what your customer is thinking you will be unable to close the sale.

If a man walks into a pet store he will tell the sales person what he is looking for. “I want a leash for my golden retriever” or “Do you carry vegetarian dog food”. This gives the sales person an idea of what the customer is thinking. The sales person can now show the customer the right products and give the right pitch to make sure the customer makes a purchase before leaving.


When an individual is using Google, they tell the search engine what they are looking for by entering a keyword like “vegetarian dog food online”. Knowing what keyword brought a particular visitor to your site can help you optimize your content and show the right products which will increase your chances of making a sale.

This is why choosing the wrong keywords is like committing digital suicide. It will bring the wrong visitors to your website who will not only leave without making a purchase but will be dissatisfied that they were misled and brought to a site that does not carry the product they were looking for.

Product Hunt seo moz keyword

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Bootcamp

Keyword Research Using Tools

Start by using Google’s Keyword Planner tool to create your list of core keywords. This list should include at least 10 keywords. Follow the steps outlined below to get started.

STEP 1:

1. sign up

 

STEP 2:

2. click to get ideas

STEP 3:

3. add keyword select region

 

STEP 4:

4. Ad Groups

 

STEP 5:

5. choose kws

 

You will need to keep adding to your keyword database. Expanding your keyword list is a continuous process. Use each keyword from your core list to generate additional keyword ideas.

To make this task easier you can use the Online Business SEO Tool.

 

STEP 6:

6. OB Seo tool

 

STEP 7:

7. get more ideas

 

STEP 8:

8. select n save kws

 

STEP 9:

9. saved list

Here is a video demonstrating how to use Google’s Keyword Planner:

 

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